From Game Instructions:
A BEE C Match Game is a fast-paced letter matching game for all ages. You don't have to know how to spell to play and you don't have to be a spelling bee champ to win. Simply match letter to letter and collect 7 cards to win.

Gameplay: On your turn, roll a handful of dice and match any dice you can to letters on the three playable cards. Put the last letter on a card and you win the card for a point and the dice for more to roll!