The object of the game is to earn the title of Cocoa-a-Gogo,the premier chocolate bean producer in the world.

There are two stages to the game. The first stage involves traveling around the outside track on the board collecting six cards ,resources needed to build your cacao plantation. In the second stage, it takes 20 beans currency to buy the way in, and is played inside the inner board; reaching the center is the key to win the game.

Cocoa a gogo is a Kids roll'n move family game: negotiation is the key to get the items (resources).