Players compete to purchase vineyards along the Italian peninsula.
By exploiting their own lands, they will produce wine with which they will realize the revenue necessary to develop their own activities.
Who will become the most famous?

The game is played in 6 turns.

Each turn is divided into 3 phases:
1. The arrangement of the turn
2. The choice of actions
3. The development of actions

The arrangement of the turn
Put 6 land cards on the table: get the first 4 from the stacks corresponding to the specific grape varieties.
Get the last 2 from the shared deck. These will be the lands that can be purchased in the turn.
For the successive turns, update the prices increasing the highest price to 7 and use the same gap for all other prices.

The choice of actions
Every player starting from the first will be able to do some actions. There is only one limit to the actions that can be done in a turn: that is the money necessary to do them.
These actions, that can be found on the corresponding table of the game board, are:
Modify the game order for the next turn
Turn a land into a DOCG area (where DOCG stays for “Denomination of origin inspected and guaranteed”)
Benefit from the events
Purchase the lands revealed on the turn
Develop your own production capacity (quantity)
Develop your general productive quality
Make one of your vineyards productive

The development of actions
All the actions choosed before will be acted in the game, in the exact order of them.

End of the game
The game ends at the end of the sixth turn.
In the last turn some bonus fame points will be distributed.
More specifically: fame points to the player who has got more points on the bonus vine production, fame points to the player who has got more lands for each of the 4 macro-areas, fame points to the player with more money, fame point for each line of the technological development equal to 3.

The winner is who has got more fame points.